Start an online business with the Online Business Cookbook

Starting an Online Business Using WordPress

So you want to start an online business? There are an overwhelming array of options available. Be it the software that you will use for the initial set up, or the ongoing maintenance systems, and the hosting platform that you will use for your site. WordPress makes sense for a lot of people. If you [...]

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Ingredients for creating an online business

Let’s break down the ingredients needed for creating an online business. Website & hosting. Obviously you will need a website hosted somewhere on the web. Resist the urge to just throw something together. You’ll have more success if you premeditate the issues and plot out the growth of your web business. Navigation. You are [...]

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The first thing to do: Quit watching TV!

Reclaim the insane amount of time you spend watching TV (and it is way more than you think or want to admit) and instead, use that 2 – 3 hours a night to start your own .com web business. You’ll learn much more about the world and yourself and you will make some extra money [...]

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Independence can make you lonely

You are drawn to starting a business online, perhaps in part because you want to be happier, which means you want to: control your own schedule, pursue your passions, & eliminate your commute. Your internet business plans will help you achieve these goals. Creating your own business online will help satisfy your personal happiness quotient, for [...]

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Give good advice online

Say you want to learn how to set up your own cleaning business blog. Searching for advice, you may have to kiss a few frogs before finding one you can respect. Yesterday, for example, I clicked a link that caught my eye: 3 ways to make money from home! I clicked. Wouldn’t you? You never [...]

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Making money online with the 3 Cs

Why do the majority of home Internet businesses fail? They don’t apply the 3 Cs: Courtesy, Consistency and Credibility. 1. Be courteous. Make it a core part of your mission to be nice to people. Not just people you think will become your customers, but everybody. Even the cranky, bitchy ones. They’re just in a [...]

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How to write irresistible article openings

Would you keep reading a novel that bored you silly from the first page? Fat chance. Building online business traffic depends on capturing your customers’ attention from the get-go. Here are 3 ways to catch your customers’ eye: Tell a story. This happened, and then that happened…. Catch and hold your reader’s imagination with an intriguing [...]

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Setting up an online business using free tools

Setting up an online business using free tools is a smart move when money is tight. A .com business can replace your current career completely and you can do it using these free tools. As an Internet entrepreneur you’ll want to look into the availability of free online tools and software. Some even outperform costly [...]

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Revisiting the elevator pitch

Sometimes I can’t think of a succinct response when I’m asked what I do for a living. “I’m a writer,” is what I usually say, but often, that isn’t enough. I need a quick response that covers it all — but that’s a lot to ask because my work is so multi-faceted. And I like [...]

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Keeping up with the Twitter

Microblogging: When it comes to online marketing, Twitter is an irrefutable signal of a leveled playing field. Anybody can tweet. You, the marketing manager at Ikea, your mother, your daughter. And tweets show up in real-time Google searches, unlike most blog posts. Entrepreneurs focused on marketing their internet business are well-advised to keep an eye [...]

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